Become a Sponsor!

The Wichita Riverfest can provide your company the opportunity to interact and communicate face-to-face with your target audience. Current marketing trends show the importance of an integrated marketing approach and the importance of experiential methods to capitalize on dollars spent. No other regional event offers the reach or audience diversity like Riverfest. With greater than 90% retention rate among sponsors, we are confident their participation is meeting their marketing and community awareness objectives. In addition to a strong return on your investment, sponsorship also offers many intangible benefits.

Community Support and Visibility
Sponsoring an event allows the public to enjoy concerts and activities while providing a service to Wichita and surrounding communities. Sponsorship affords companies great visibility and recognition as a community partner.

Employee Involvement and Satisfaction
Festival sponsorship is a great way to thank employees for the loyalty and hard work while instilling a sense of pride as employees bring friends and family to company sponsored events. Volunteering is a great way to enhance your sponsorship. Employees can serve on committees as well as participate in the implementation of the event. Showcase your company involvement to the community by creating a unique shirt, including your company name and logo, utilizing the annual festival poster artwork.

Let us show you how sponsorship can work for your company or organization. Call us at 316-267-2817 or email us and let us know you want to sponsor an event today!

Sponsorship Opportunities for Riverfest 2012

Mobile Marketing
Offering a large crowd with varied demographics, Riverfest is a great event to place your mobile marketing unit. In the past we have successfully hosted military displays, health and wellness activities, tourism projects, products and services on site. We offer a clean and safe environment and can help with all utilities and security needs. Fees range from $2,000 to $40,000 depending on footprint size, number of days on site and location. Please call Celia Cayless at 316.267.2817 to discuss how your product can be featured and your desired demographic can be reached through Riverfest.

Entertainment Sponsor for WaterWalk Pavilion
The Pavilion will be open beginning Saturday, June 2 through Saturday, June 9 and will feature an Oldies concert on the final Saturday, as well as other musical offerings featuring regional and national talent throughout the week.  The stage at WaterWalk will be a focus of entertainment for the discerning adult.  Partnering with Splurge Magazine for the second year and a local radio station, attendance and awareness of WaterWalk Pavilion and the entertainment there, will continue to grow in 2012. 

Plans are in the works to promote the venue to area civic groups, Young Professionals of Wichita and other professional associations.  Parking for attendees is conveniently located in the WaterWalk garage on Main Street or the adjacent surface lots surrounding the Pavilion.  The only requirement for admission to the Pavilion is a Riverfest button. 

Sponsorship of WaterWalk Pavilion would provide an opportunity to entertain clients, as well as recognition as a sponsor of Riverfest throughout the nine days of the festival.  This area will also be featured prominently in promotion of the musical venues available during Riverfest, so sponsor would realize significant recognition for their involvement. 
Title Sponsorship of Entertainment at WaterWalk Pavilion is $10,000


Title Sponsorship or participating sponsorship of the Sundown Parade
The parade is the kick off event for nine days of fun. With more than 40,000 spectators lining the 1 ½ mile route along downtown Wichita, sponsorship of the parade is a great way to gain exposure for your company or product in a fun environment. Sponsorship includes a partnership with media, hospitality benefits and a complimentary parade entry. Title sponsor mentioned each time parade is discussed by WFI and media partner and will lead the parade with the banner and the company entry.
Sponsorship of the parade is $5,000 to $10,000

Title Sponsorship of the evening music on the Star Floating stage
Nearly 30,000 people visit the food court during Riverfest to enjoy fair food you don’t get to eat every day. Each night several bands, both local and regional, perform on the Star Floating Stage near the main food court. Sponsorship of the evening performances would allow your company great exposure, on stage announcements, signage at the event and opportunity to greet the crowd.
Sponsorship of the evening music on the floating stage is $10,000 for all nine days or $1,500 for individual

Title sponsorship of the Riverfest Zip line
Zipping 350 feet across the river at 50 feet high was the most talked about Riverfest activity last year and we are pleased to be bringing the zip line back in 2012. Because of the popularity of the event we have added an additional zip line and will be offering the opportunity for people to go across for $5 or both directions for $10. The Zip line will be in the schedule all nine days and would offer great exposure for a title sponsor.
Title sponsorship of the zip line is $20,000 for all nine days.

Cessna Kids’ Korner Activities
The Cessna Kids’ Korner is an area in operation all nine days of Riverfest and features fun and safe hands-on activities for children ages 2 to 12. More than 30,000 people visit the area during the event. Hard rides, inflatables, entertainment stages and popular children’s characters fill the gated area. Many sponsorship opportunities exist in Kids’ Korner depending on the day and the project, along with volunteer opportunities for your staff.
Kids Korner sponsorship opportunities range from $2,500 to $10,000, depending on number of days and operational costs.

West Bank MusicFest Sponsorships
When people think Riverfest, they think music! The West Bank Venue is where the large scale concerts of national artists take place. In 2012, there will be two days of a music fest with national artists with an expected attendance of approximately 8,000 to 10,000 people. Saturday will feature a classic pop genre and Sunday will feature new country. Sponsorship of MusicFest will include great on site exposure, stage announcements, event tickets, hospitality for your staff or guests in the VIP chalet and the possibility of artist meet and greet passes.
Co-sponsorship of MusicFest is $10,000 for one day or $15,000 for both days.

Riverfest Poker Run
Title sponsorship of the Riverfest Poker Run would be a great opportunity for exposure to a demographic that likes recreational motor sports. Sponsorship benefits include signage on site, public address announcements during the event, company name/logo on the event brochure and t-shirt. Last year we had nearly 150 riders. Sponsors can have their company name and logo in all Poker Run registration materials.
Sponsorship of Riverfest Poker Run - $2500

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